Let’s face it—figuring out what to wear for your branding photo shoot can feel like deciding what to pack for a three-day trip to the moon. Exciting? Sure. Overwhelming? Absolutely. But don’t panic! I’ve got your back and will guide you through picking the perfect outfits that not only look good but also scream you.
Here’s a little secret—don’t wear your brand colors head-to-toe. Choose neutrals that complement your website’s palette. Why? Because using neutral tones lets your portraits actually stand out, while your brand colors stay in the background doing their job.
What vibe are you going for? Business chic? Laid-back creative? Whatever it is, make sure your outfit matches the tone of your brand story. Showing up in yoga pants when you’re pitching “polished executive” probably isn’t the move, but hey, I’m not here to judge. (Okay, maybe a little.)
Step away from the tiny polka dots and loud prints! They might seem cute in person, but on camera, they’ll either look blurry or turn you into an optical illusion. If you must rock a bold pattern, layer it with something solid—like a blazer—to calm the chaos. Avoid small pinstripes as they will cause some confusion, but large thick stripes are fine. And horizontal stripes? Let’s just say they’re the frenemy of your waistline in photography
Accessories aren’t just optional—they’re the cherry on top of your branding photo shoot sundae. Whether it’s bold jewelry, a snazzy scarf, or the hat that’s so you, these details tie your look together. Just don’t go overboard unless you’re aiming for “walking Etsy storefront” vibes.
This isn’t the time to channel your “just rolled out of bed” aesthetic. Wrinkles and lint are the silent killers of great photos. Iron your clothes, lint-roll like your life depends on it, and arrive looking sharp. You’ll thank me later.
Most photographers run for the hills at the thought of a photo shoot with monochromatic outfits. Not me. I’m all in! When you strip away multiple colors, it allows your message and emotions to shine through without distractions. Just imagine the sleek, impactful vibe of a single-color outfit with a matching backdrop. Trust me, it’s bold, it’s beautiful, and it works.
Finally, let’s talk about you. Taking care of yourself before the shoot is just as important as what you wear. Schedule that hair appointment, get your nails done, and invest in professional makeup. When you feel amazing, it shows. You’ve put time, effort, and money into this shoot, so show up feeling like the best version of yourself—you deserve it.
If you really want to take your branding photo shoot to the next level, I highly recommend booking a professional makeup service with Brigid right here at my studio. She’s an expert at creating flawless looks that enhance your natural beauty, making you feel polished but not overdone. Whether you’re going for a subtle, fresh-faced glow or a bold, statement look, Brigid knows exactly how to bring out the best version of you. Plus, she’s fantastic at ensuring your makeup stays picture-perfect throughout the shoot, so you won’t have to worry about touch-ups. Trust me—your photos will thank you.
Investing in a larger package that includes an outfit change is a game-changer. It gives you the chance to create multiple looks, showcasing the full spectrum of your brand personality—from “CEO of everything” to “I’m approachable, I swear.” Having multiple outfits for your branding photo shoot will make a huge difference in the versatility and depth of your final images.
Not sure what works best? No problem! Bring multiple options, and I’ll help you narrow things down. Together, we’ll choose the looks that best represent your brand and ensure you feel confident in front of the camera.
January 21, 2025