January’s Brand Color Inspiration.

One of the most fun, and important, steps in the visual branding process is creating a color palette. The selection and usage of color speak volumes about a brand. Colors convey personality, mood, emotion, and even status. In today’s post, I’m sharing how brands can create an upscale, high-end identity through the use of sophisticated color palettes.

This month’s brand color Inspiration is a mix of muted mint, peach, icy white with a neutral taupe to ground them.

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